IN-HOUSE TRAINING

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Whether you require an intensive one-to-one Urdu course at our London training centre or an in-company Urdu course at your offices, Communicaid can provide you and your organisation with an Urdu language course that meets your needs.

The trainer was very professional; she was enthusiastic, confident and kept the seminar heading positively in its tracks.

Gerrard McGurk, Immigration Officer, Home Office

With training centres in London, Paris, Brussels, Frankfurt and New York providing countrywide coverage and partner organisations worldwide, Communicaid is uniquely placed to be your local, national and international training partner for Urdu courses.

Our Business Urdu courses are highly personalised and designed to improve your Urdu language and communication skills, whether your focus is social, business, financial, diplomatic, legal or military. Upon completion of an Urdu course with Communicaid, you will have the confidence to communicate in Urdu with colleagues, clients and suppliers.

Take a Business Urdu course with Communicaid, one of the world’s leading providers of Business Urdu training courses.

Benefits of our Business Urdu Courses

A Communicaid Urdu language training course will provide you with the ability to:

  • Speak to Urdu speakers with more confidence
  • Manage any trips to an Urdu-speaking region more effectively
  • Demonstrate goodwill and facilitate international communication at both a personal and organisational level
  • Build rapport and strengthen relationships with Urdu-speaking contacts through a show of interest in the Urdu language and culture

Who should attend?

A Communicaid Business Urdu course is suitable for:

  • Government and non-governmental agency representatives operating in an Urdu-speaking region who need to be able to communicate at all levels
  • Anyone planning a move to Pakistan or an Urdu-speaking region of India and wishing to attend an Urdu course in order to prepare in advance for their posting or assignment
  • Any business professional doing business regularly with Urdu speakers who wish to build rapport and strengthen relationships through developing an understanding of Urdu

Course content

The content and format of your Urdu training  course will depend on your profession, proficiency in Urdu and objectives. Whether beginner, survival, intermediate or advanced, key areas covered in all our Urdu courses include:

  • Spoken fluency, including pronunciation and accent
  • Listening comprehension skills
  • Reading skills
  • Telephone skills in Urdu
  • Email skills in Urdu
  • Sector or industry-specific terminology
  • Presentation & negotiation skills

Approach

Urdu training is available seven days a week, 365 days a year. Our Urdu courses take place between 08:00 and 20:00, although training is also available outside of these hours upon request. Suitable tailored and published materials as well as online learning resources will be used throughout your Urdu course, with recommendations on self-study material and extra reading made at the beginning and throughout the duration of your course. We offer a variety of training formats for our Urdu courses ranging from intensive, week-long courses to extensive, modular Urdu programmes. Appropriate formats will be discussed during your diagnostic consultancy and assessment.

Your Urdu course trainer

All Communicaid Urdu language course trainers are native speakers with at least 3 years’ professional Urdu training experience. In addition to relevant academic and linguistic qualifications and experience, many of our Urdu trainers also possess considerable exposure and expertise in the professional world. Your Urdu course trainer will be assigned to you following the results of your diagnostic consultancy according to your objectives and areas of focus. Detailed below is a sample profile of a member of our Urdu training team:

TM

Of Pakistani nationality, TM is a native speaker of Urdu. Among Communicaid’s clients, TM has delivered Urdu courses for the Defence School of Languages.  Prior to his arrival in the UK, TM lectured in history at Government College University in Lahore, Pakistan. TM is also currently working on his PhD dissertation at Coventry University.  He is also fluent in Punjabi and Hindi.

Facts about the Urdu language

Urdu is the official language of Pakistan.  It is also one of India’s twenty-three official languages. It is estimated that around 104 million people speak Urdu in total, with approximately 61 million speaking Urdu as a first language.  Outside of Pakistan and India, Urdu is widely spoken in over 20 countries.

Urdu belongs to the Indo-Ayran branch of the Indo-European family of languages. It should be noted that many linguists consider Urdu and Hindi to part of the same linguistic continuum and before the partition of India and Pakistan, was known collectively as one language, Hindustani.  The split between the two languages remains primarily a politically driven one although differences can be determined in their written forms and their use of vocabulary.  Urdu is written in a modified form of the Persian script while standard Hindi is written in Devanagariscript. In terms of vocabulary, Urdu has more significant Persian and Arabic influence  (it is thought that up to 40% of Urdu vocabulary is borrowed from Persian and Arabic) while Hindi’s influences are more from Sanskrit.  Urdu has four recognised dialects: Dakhini, Pinjari, Rekhtaand Modern Vernacular Urdu.

Urdu is written using a modified form of the Persian alphabet, which is derived from the Arabic alphabet.   Urdu is written from right to left and comprises 35 letters.

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