Mar 21

We all know that communication is a two way process. I use language that I know will engage you, you signal to me that you are interested and listening, you ask the right questions, I pause in the right places and so on. It works when we understand each other or at least demonstrate that we are keen to learn to understand each other. Good communication skills do not only involve giving the message but helping the listener to decode and respond to the message more easily.

Businessmen Greeting Neustockimages i Successful Communication – Your Style or Mine?

© istockphoto.com/ Neustockimages

So what happens when our communication styles and expectations are clearly different? Everyone has different preferences when it comes to how they like to communicate. These preferences can include the level of directness, use of body language, mode of communication, how much information is shared and even the time and place of communication. It is tempting to stick to our natural style and to communicate in the way that comes most easily to us but we need to remember that most work related communication has an expected outcome; we need to convince the other person or need them to do something for us. We need a result and to get the best and quickest outcome we should consider adapting our communication style in order to engender most positive response from our counterparts.

Keep the following considerations in mind when you are communicating at work and you should find the results are more positive.

Timing is crucial. If you know that the other person is busy or not in the best of moods it may better to wait for the right moment rather than interrupt them with a tricky or complicated message.

Method of communication. Your choice is often down to the type of message you need to convey but when you can, consider the personal preference of the receiver. Also, bear in mind, if you have a non-urgent request, an email is often better and the reader can act on it when they are ready. Delicate messages are usually much better conveyed face-to-face or if not by phone as emails can so often be misconstrued.

Level of Directness. You will find that some of your colleagues prefer straight talking and are frustrated if you ‘beat around the bush’ while others are comfortable with a more indirect approach and prefer potentially negative messages to be softened.

Level of Context. Some people are ‘big picture’ and need to know the whole story with all the background before they can understand and action what is needed. Others take a more expedient approach; they prefer a short and sweet instruction and are then happy to get on with it.

Location. Some of your colleagues will be more or less comfortable with having potential sensitive or challenging discussions in public places or shared office space.

Building awareness of your own communication style and preferences is the first step in more successful communication but many organisation provide communication skills training and coaching programmes to help their employees to adapt their communication style – and be more successful in their roles.

© Communicaid Group Ltd. 2011

Mar 15

For many British celebrity actors and presenters, their dream is to make it on the other side of the Atlantic and find success on the big US networks or even make it in the movies. Cracking the American market is always a challenge but even more so for stars whose British regional accents may be less intelligible to audiences in the US.

Handshake Chris Schmidt i Regional Accents – Help or Hindrance?

© istockphoto.com/ Chris Schmidt

The BBC has recently highlighted the case of Cheryl Cole who is due to appear on the X Factor in the USA. She may look and act the part but if the American audience is unable to understand her comments to contestants she will not be successful. It is interesting that while the North East has been the chosen location for many British call centres due to the perceived attractiveness of the local accent, it is considered to be one of the more difficult British accents for American audiences to understand. Apparently, well known British TV presenters Ant and Dec needed interpreters during their short spell on US TV!

Nobody is suggesting that celebrities from the British regions should leave their local identity behind and attempt their own version of the ‘Queen’s English’. However, if they are set on global success, they need to consider how well their international audience will be able to understand them. It has been suggested that Cheryl Cole is taking lessons to improve the clarity of her speech, particularly her vowel sounds and vocabulary. Accent and speech training should not aim to eradicate Cheryl’s regional accent but should enable her to accommodate her accent to less familiar ears and help her to use other cues such as pacing, intonation, chunking and body language to help American viewers to understand her better.

It is just as true for business executives with strong regional accents as for glamorous celebrities that they may often need to moderate their natural speech when communicating with global counterparts. Talking on the phone to a worldwide customer base, presenting to potential clients in the US or managing a remote team all require speech patterns that are clear and easily understood. Many organisations invest in personalised speech and accent coaching or in training programmes to help when presenting to an international audience. This is not because they want to create a completely homogenous workforce who all speak with the same ‘received pronunciation’ but because they recognise the value of clear, intelligible communication that is easily understood by colleagues and counterparts around the world.

© Communicaid Group Ltd. 2011

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