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homeCross-cultural training Culture for Business and Management Doing business in

Doing Business In Tunisia

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Want to know more about Tunisia Business Culture? Click here

Mariangela Lupi, HR, Unicredit

“I enjoyed the opportunity to discuss intercultural matters with an expert, receiving input and advice. I also appreciated the depth of analysis.”

Why Doing Business in Tunisia? Bordering the Mediterranean, Tunisia is the northernmost country in Africa.  Tunisia’s political stability and continuity has allowed a steady increase in GDP over the last 20 years.  This combined with Tunisia’s development of its tourism, agricultural, manufacturing and mining sectors has helped Tunisia acquire a leading position as an emerging market in Africa.  For over 20 years Tunisia has been focusing on reducing the government’s influence and control of economic affairs, promoting privatisation and integration into the world economy, making it attractive for foreign investment.  Given the country’s cultural particularities, understanding Tunisian business culture and social ethics is paramount for any organisation doing business in Tunisia.

Communicaid’s Doing Business in Tunisia cultural awareness courses are designed for professionals and organisations investing in this emerging market.  Doing Business in Tunisia will provide you with the tools to maximise the competitive advantage of doing business in Tunisia through a combination of in-depth background information and hands-on practical tips and solutions.

Benefits

Communicaid’s Doing Business in Tunisia courses will provide you with:

  • A comprehensive framework for understanding Tunisian business and culture
  • A clear understanding of Tunisian working practices and social etiquette
  • Practical strategies for doing business with Tunisian counterparts more effectively
  • A better understanding of the challenges of establishing or doing business in Tunisia

Who should attend

A Communicaid Doing Business in Tunisia course will be of benefit to you if you are:

  • Considering doing business in Tunisia
  • Interested in establishing relationships or partnerships with Tunisian businesses
  • Experiencing the challenges of doing business in Tunisia
  • Employing Tunisian nationals within your organisation

Course Content

All our Doing Business in Tunisia training courses are designed to meet the specific needs of our clients depending on their specific requirements and existing skills set.   A Doing Business in Tunisia course typically includes:

  • Overview of Tunisian history and politics as well as European and Arab influences
  • Tunisian culture: religion, language, beliefs and customs
  • Impact of Islam on Tunisian society and business culture
  • Tunisian business and economic environment
  • Tunisian cultural values and attitudes in the workplace
  • Management and working styles for doing business in Tunisia
  • Tunisian business communication and negotiation styles
  • Practical strategies for overcoming challenges doing business in Tunisia

Approach

Doing Business in Tunisia programmes are available seven days a week, 365 days a year, either at one of our training centres in London, Paris, Frankfurt and New York or at your offices in any location worldwide.  We usually recommend a one or two day course but can also offer a more flexible format to suit your schedule.

Suitably tailored materials will be used throughout your course and your trainer will provide a balance of structured input and discussion of case studies and scenarios relevant to your own particular context.

The most appropriate training format, content and approach for your Doing Business in Tunisia course will be discussed during your diagnostic consultancy.

Doing Business in Tunisia Course Trainer

Your Doing Business in Tunisia trainer will be assigned to you following the results of your diagnostic consultancy according to your objectives and areas of focus.  Detailed below is the profile of a member of our Tunisian cultural training team.

AMCultural Awareness Trainer Tunisia

BA in Marketing, Tunis University
MA in International Relations, University of Bristol

Born and raised in Tunis, Tunisia, AM worked as a Marketing Coordinator for several years in a large Tunisian tourism company.  This role frequently took him to France and the UK where he was responsible for large marketing campaigns. 

AM then left Tunisia to pursue a Master’s Degree in International Relations in the UK where he focused on the impact of French culture and language on Tunisian business practices.  AM currently works as a marketing consultant for a multinational telecommunications company based in Paris, France.  AM speaks fluent Arabic, French and English and delivers regular cultural awareness training programmes on Tunisian business culture and multicultural teams.

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