Why Intercultural Training United States of America?  The richest and most technologically advanced economy in the world, the United States offers virtually unlimited business opportunities for international organisations looking to expand their operations there.  However, while success will most likely depend on a number of factors, understanding the intercultural differences you are likely to encounter when doing business with US colleagues and counterparts remains paramount.

Due to its historical origins, modern USA is one of the most multicultural and diverse societies in the world.  Add to this the size of its territory and the diversity of its resources and the result is a business culture characterised by a myriad of diverse cultural backgrounds within the workforce and a range of sectors and industries that covers the entire business spectrum, from agriculture to advanced technology.  As a result, doing business in the US is likely to entail interacting and dealing with people with highly diverse backgrounds who will have different expectations as to how do business effectively.  Such a diverse context increases the chances of intercultural misunderstandings when doing business in the US, which in turn can have serious consequences on the outcome of business ventures and operations.

Communicaid’s Intercultural Training US programmes are blended training solutions aimed at increasing the intercultural competence of your company’s employees at all levels.  All our training is developed in relation to your employees’ existing skill sets and to your company’s specific business context.  Intercultural Training US programmes can be delivered anywhere in the world by experienced trainers who have real hands-on experience of doing business in the United States.

Benefits

Communicaid’s Intercultural Training United States programmes offer the following benefits to you and your organisation:

• A set of intercultural competence skills specifically tailored for your employees’ existing skill set as well as the US business context in which they operate
• The ability to decipher the cultural variables that will affect business interactions with US counterparts
• A concrete action plan to prepare employees for the potential intercultural challenges faced when doing business in the US
• Bespoke intercultural strategies and tools to reduce intercultural misunderstandings, enabling positive working relationships with US colleagues and partners

Who should attend?

Communicaid’s Intercultural Training US programmes are tailored to meet the training needs of:

• Global organisations with established or prospective business interests in US
• Staff and employees who work on a regular basis with US nationals, either face-to-face or virtually
• Members of multinational or virtual teams that include US nationals or who operate with US businesses
• Employees and staff who travel to the United States for business on a regular basis

Intercultural Training United States Course Overview

In order to meet the specific needs of your company and its employees, before delivering a training programme Communicaid carries out a diagnostic consultancy that assesses both your company’s business context and its employees’ existing skill sets.  The result is an Intercultural Training programme that maximises return on investment for your organisation.  Intercultural Training US programs will vary in content, however they will typically cover:

• Insight into culture’s key drivers: how they affect your behaviour and that of your US counterparts
• Key US cultural values and how they influence the workplace: egalitarianism, individualism, directness, openness
• US working practices and business etiquette: how to hold meetings and negotiations, understand the importance of humour and build consensus
• Strategies and tools to decipher the intercultural differences between you and your US counterparts
• Action plans and tips to anticipate potential intercultural misunderstandings when doing business in the US

Approach

Intercultural Training US programmes are available seven days a week, 365 days a year, either at one of our training centres in London, Brussels, Paris, Frankfurt and New York or at your offices in any location worldwide.  We usually recommend a one or two day course but can also offer a more flexible format to suit your schedule.

Suitably tailored materials will be used throughout your course and your trainer will provide a balance of structured input and discussion of case studies and scenarios relevant to your own particular context.

The most appropriate training format, content and approach for your Intercultural Training US course will be discussed during your diagnostic consultancy.  Detailed below is the profile of a member of our Intercultural Training team.

RF - Cultural Awareness Trainer - US/UK

BA & MA in Anthropology

RF has eighteen years professional experience in education and corporate training in both the US and the UK.  He is a qualified trainer and has trained individuals and groups in communication skills, project management, coaching skills and cross cultural communication.

On his arrival in London during the mid 1990s RF held a number of academic positions with American universities including Dean of Students at Schiller International University and Director of Career Services at American InterContinental University.  Responsibilities included recruitment and supervision of teaching staff, overseas marketing and business development, curriculum management and conducting workshops and seminars.

In 2002, RF joined KPMG, London as Career and Resource Manager providing group and individual training on project management, presentation skills, interpersonal skills among other programmes.

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