The Lead to Succeed (International) programme has proved to be a real eye opener for our leaders. Understanding how world economic power is shifting and how different cultures operate and behave has been inspirational.Nigel Jeremy, Head of Learning , Recruitment & Organisation Development, Marks & Spencer
The Head of Learning, Recruitment and Organisational Development at Marks & Spencer commissioned Communicaid to develop an interactive global leadership workshop aligned to the company’s international strategic vision and aimed at the top 100 leaders across the organisation.
These leaders had been identified as instrumental in motivating, influencing and implementing global change. As such, the Developing Global Leaders programme’s overarching objectives were to develop the intercultural competence of this key population, cultivate a global mind-set and provide them with the strategies and international communication skills required to become effective global leaders.
Communicaid’s workshop was designed as an integral part of Marks & Spencer’s ongoing Leadership Development programme, “Lead to Succeed”, and is just one of a suite of Communicaid intercultural solutions available to employees across the organisation.
Marks & Spencer
Marks & Spencer is one of the world’s leading retail organisations, employing over 80,000 people in the UK and internationally, with over 700 stores in the UK and over 400 stores in 44 territories across Europe, the Middle East and Asia. In November 2010,
Marks & Spencer set out a three year plan with the aim of becoming a truly international, multi-channel retailer. As part of this strategy, an increasing number of UK-based employees will now be working with international colleagues, suppliers and, ultimately, customers. The degree of engagement will be varied and include collaborating on projects, managing international teams and influencing key stakeholders.
The core aims of the programme were to:
Communicaid worked closely with the Head of Learning, Recruitment and Organisational Development at Marks & Spencer to develop an extensive understanding of the organisation’s international strategy and the expectations of their top 100 managers. Key considerations included the need to create a high-level programme that was relevant for senior employees with varying degrees of international experience.
The training also needed to integrate practical scenarios and exercises to enable senior leaders to adapt their global mindset and bring about change in the organisation from the top down. Using this knowledge, Communicaid designed a one day programme – “Lead to Succeed: Leading the Future in a Global Marketplace”, which forms part of an ongoing suite of development modules for senior level Marks & Spencer employees.
Communicaid’s programme was preceded by a session focusing on the importance of international development for the business. This session, delivered by a leading business school, was positioned to ensure maximum relevance and engagement on Communicaid’s “Leading the Future in a Global Marketplace”.
The core one-day programme provided global leaders with:
To-date, Communicaid has delivered numerous “Lead to Succeed” training workshops to Marks & Spencer’s top 100 leaders. The workshops have developed the intercultural competence of this key population, cultivated a global mind-set and provided them with practical tools to lead and influence in the new international environment in which they operate. Participants report that they are able to build a stronger leadership capability with the knowledge and understanding of key cross-cultural values and behaviours they have gained.
“The Lead to Succeed (International) programme has proved to be a real eye opener for our leaders. Understanding how world economic power is shifting and how different cultures operate and behave has been inspirational. It has allowed our leaders to enhance their capability to get the best out of their international relationships and provided them with practical tools to continue our journey of becoming a truly international business.” Nigel Jeremy, Head of Learning , Recruitment & Organisation Development, Marks & Spencer