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The consumer goods and services industry faces many challenges as it attempts to service its rapidly growing global consumer base, deliver via multiple channels and apply efficient global operating models.
The consumer goods and services industry faces many challenges as it attempts to service its rapidly growing global consumer base, deliver via multiple channels and apply efficient global operating models.
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The struggle for customer loyalty and brand leadership is more intense than ever with companies looking further afield for investment, partnership and untapped disposable income.
Challenges Facing Consumer Goods and Services
Adapting to changing consumer behaviour and preferences, managing the impact of culture on product uptake and developing local marketing strategies are just some of the global challenges this highly competitive industry faces. Interpreting the cultural mind set in local markets, managing relationships with global supply chain partners and being able to attract top talent in emerging markets are all essential skills for companies wishing to become global leaders in this sector.
Helping Consumer Goods Companies to Succeed Internationally
Communicaid works with consumer goods and service companies, in both mature and emerging markets, to help them to understand their international markets better and develop their employees to become globally competent. Cultural training for globally mobile staff and their families, email writing and telephone skills for customer service teams and high level negotiation skills for supply chain management are just of the few of our solutions.
How Can We Help You?
Contact us to find out more about how we can help you develop the international competence of your workforce.
The struggle for customer loyalty and brand leadership is more intense than ever with companies looking further afield for investment, partnership and untapped disposable income.
Challenges Facing Consumer Goods and Services
Adapting to changing consumer behaviour and preferences, managing the impact of culture on product uptake and developing local marketing strategies are just some of the global challenges this highly competitive industry faces. Interpreting the cultural mind set in local markets, managing relationships with global supply chain partners and being able to attract top talent in emerging markets are all essential skills for companies wishing to become global leaders in this sector.
Helping Consumer Goods Companies to Succeed Internationally
Communicaid works with consumer goods and service companies, in both mature and emerging markets, to help them to understand their international markets better and develop their employees to become globally competent. Cultural training for globally mobile staff and their families, email writing and telephone skills for customer service teams and high level negotiation skills for supply chain management are just of the few of our solutions.
How Can We Help You?
Contact us to find out more about how we can help you develop the international competence of your workforce.
