Sales and marketing professionals need to speak the language of their customers, to communicate with impact and to understand the needs of their customers worldwide. Digital marketing, increased consumer spending in emerging markets and the prevalence of online communication tools make international sales and marketing seem like a straightforward process. However, insufficient consideration to differing customer expectations, cultural taboos, cultural preferences and linguistic variations can cause numerous potential pitfalls.
Sales and marketing professionals need to speak the language of their customers, to communicate with impact and to understand the needs of their customers worldwide. Digital marketing, increased consumer spending in emerging markets and the prevalence of online communication tools make international sales and marketing seem like a straightforward process. However, insufficient consideration to differing customer expectations, cultural taboos, cultural preferences and linguistic variations can cause numerous potential pitfalls.
Search our Course Catalogue for all Sales & Marketing Courses
Popular courses for Sales & Marketing
Challenges Facing International Sales & Marketing Professionals
Whether delivering a sales pitch to an international audience, responding to a request for tender, creating content marketing or marketing collateral for global audiences or developing client relationships in new markets, sales and marketing professionals need enhanced global communication skills to be able to win the hearts of their new and existing global clients. What is more, a seemingly small cultural faux pas can damage an organisation’s reputation and cost them potential long term client relationships.
Helping Sales and Marketing teams to Succeed Internationally
Communicaid helps sales and marketing teams to develop their language, communication and intercultural skills to understand their markets and stand out from their competition. We have helped organisations to recreate domestic advertising campaigns, delivered presentations skills training for international sales professionals and provided intercultural training for teams developing business in specific markets.
How Can We Help You?
Contact us to find out more about how we can help you develop the international competence of your workforce.
Challenges Facing International Sales & Marketing Professionals
Whether delivering a sales pitch to an international audience, responding to a request for tender, creating content marketing or marketing collateral for global audiences or developing client relationships in new markets, sales and marketing professionals need enhanced global communication skills to be able to win the hearts of their new and existing global clients. What is more, a seemingly small cultural faux pas can damage an organisation’s reputation and cost them potential long term client relationships.
Helping Sales and Marketing teams to Succeed Internationally
Communicaid helps sales and marketing teams to develop their language, communication and intercultural skills to understand their markets and stand out from their competition. We have helped organisations to recreate domestic advertising campaigns, delivered presentations skills training for international sales professionals and provided intercultural training for teams developing business in specific markets.
How Can We Help You?
Contact us to find out more about how we can help you develop the international competence of your workforce.
